SEM & Paid Search for International Growth

Paid search that drives qualified traffic and maximizes ROI

Our SEM service covers the full paid search lifecycle: account setup, campaign structure, bid optimization, conversion tracking, and monthly strategy iteration.

Markets and use cases

Markets and fit

Where our SEM service fits best

Use SEM as the commercial intent line for paid search, landing-page fit, and tracking loops.

Use the service page, FAQ, related articles, and case-style content to understand whether this service fits your current goals.

This service usually focuses on

Keyword architectureAd-account structureLanding-page alignmentConversion trackingBudget and ROI review

Market coverage map

OpenStreetMap shows the primary and extended markets in one place so the coverage focus is easy to scan.

Primary 5Extended 3
OpenStreetMap

Primary markets

These cities or regions tend to show the clearest buying intent, search demand, or execution fit for this service.

New York

High-ticket B2B teams

Brand vs non-brand allocation, demo capture, and expensive B2B search terms.

San Francisco

AI and SaaS launch teams

Launch campaigns, AI/SaaS competitive terms, and post-launch demand capture.

London

Multi-market growth teams

UK vs Europe keyword splits and international landing-page structure.

Singapore

APAC regional teams

APAC regional bidding, English-market intent, and multi-country message fit.

Guangzhou

Foreign-trade teams

Trade keywords, distributor terms, and English landing pages with inquiry-form optimization.

Extended markets

These markets can also be supported, with pacing adjusted to budget maturity, industry context, or market structure.

Shenzhen

Factory and OEM exporters

RFQ, OEM, and factory-capability paid search should be tested after P1 cities.

Los Angeles

Industrial buyer-intent teams

Buyer-intent industrial terms plus delivery and quote landing pages.

Hamburg

Europe-facing industrial exporters

Europe-facing industrial paid search with compliance-sensitive claims.

Product offering

Plan A — Base Fee Model

  • Base fee: ¥2,000 RMB/month
  • 15% commission on ad spend
  • Full account management included
  • Suitable for established accounts with stable spend

Plan B — Tiered Service Fee

  • Zero-start / small budget: $1,200–$1,800/month
  • Includes full account setup, basic optimization & 1v1 coaching
  • Mid-budget: $2,000–$3,000/month + 12–15% of ad spend
  • High-budget brands: 10–12% of ad spend, all-inclusive

What's Included

  • Full account setup & campaign structure
  • Keyword research & negative keyword management
  • Ad copy creation & A/B testing
  • Bid strategy & budget allocation
  • Conversion tracking & ROI reporting
  • Monthly strategy review & iteration

Best fit

Best fit

  • Base fee: ¥2,000 RMB/month
  • 15% commission on ad spend
  • Full account management included
  • Suitable for established accounts with stable spend

Not a fit

  • Teams expecting immediate results without content, product, or technical follow-through.
  • Buyers looking for a generic traffic package without clear business priorities.

Why us

AdvantageDescriptionPricing
Zero-Start FriendlyWe help clients build a paid search system from scratch — account setup, landing page guidance, and 1v1 coaching included$1,200–$1,800/month for small budgets
ROI-Focused OptimizationMid-budget clients get refined operations, conversion optimization, and monthly strategy iteration to improve ROI This distinct advantage allows us to deliver superior outcomes compared to conventional approaches. By integrating cross-functional expertise and data-driven insights, we create robust solutions that not only meet immediate needs but also scale efficiently as your business grows.$2,000–$3,000/month + 12–15% of spend
Scale-Aligned PricingThe higher your budget, the lower the percentage fee — our incentives are fully aligned with your growth This distinct advantage allows us to deliver superior outcomes compared to conventional approaches. By integrating cross-functional expertise and data-driven insights, we create robust solutions that not only meet immediate needs but also scale efficiently as your business grows.10–12% of spend for high-budget brands

How it works

01

Account Audit & Strategy

We audit your current account (or set up from scratch), define campaign structure, keyword strategy, and budget allocation.

02

Campaign Build & Launch

We build all campaigns, ad groups, and ad copy — with conversion tracking configured before launch. We execute this phase with meticulous attention to detail, leveraging industry-leading tools and proprietary frameworks. This step is critical for establishing a solid foundation, allowing subsequent phases to build upon verified data and strategic insights. Our transparent process ensures stakeholders remain informed and aligned throughout the execution.

03

Optimization & Testing

Ongoing bid management, negative keyword refinement, A/B testing of ad copy, and landing page optimization. We execute this phase with meticulous attention to detail, leveraging industry-leading tools and proprietary frameworks. This step is critical for establishing a solid foundation, allowing subsequent phases to build upon verified data and strategic insights. Our transparent process ensures stakeholders remain informed and aligned throughout the execution.

04

Monthly Review & Iteration

Monthly strategy review covering spend efficiency, conversion rates, ROI, and next-month priorities. We execute this phase with meticulous attention to detail, leveraging industry-leading tools and proprietary frameworks. This step is critical for establishing a solid foundation, allowing subsequent phases to build upon verified data and strategic insights. Our transparent process ensures stakeholders remain informed and aligned throughout the execution.

Typical timeline

Typical timeline

  • 01 Account Audit & Strategy
  • 02 Campaign Build & Launch
  • 03 Optimization & Testing
  • 04 Monthly Review & Iteration

What we need from you

  • A clear business goal, priority market, and decision owner.
  • Access to the current site, analytics, and existing content or sales context.

What you get

Account structure & campaign setupKeyword research & negative keyword listAd copy & creative assetsConversion tracking configurationMonthly performance reportROI analysis & optimization recommendations

Common misconceptions

This service works as a one-off deliverable.

It works best when the team can iterate on pages, proof, and measurement after the first release.

More traffic automatically means more qualified demand.

Qualification depends on page intent, proof quality, and conversion paths, not traffic volume alone.

Case evidence

Evidence signal 1

Account structure & campaign setup

Evidence signal 2

Keyword research & negative keyword list

Evidence signal 3

Ad copy & creative assets

Priority pages to cite

FAQ, cases, and related resources

FAQ

Get started

Turn SEM & Paid Search for International Growth into a scoped next step

Share the goal, budget band, and start window and we will scope the right starting point before recommending a larger engagement.

Proof and delivery

  • Account structure & campaign setup
  • Keyword research & negative keyword list
  • We audit your current account (or set up from scratch), define campaign structure, keyword strategy, and budget allocation.

Scoping and next step

  • We scope the next priority before pushing a full engagement.
  • We map the first page cluster and internal links based on market and intent.
  • If pricing is needed, we reply with a practical starting scope.

Company Information

Tell us who you are so we can personalize the next step.